We are looking for this candidate will be responsible for providing insight to regional sales, Brand and Partner marketing teams to enable effective campaign design. Produce content required for campaigns. Support regional sales with campaign execution. Lead and direct NCP (Networking, Communication&Public Sector) marketing strategy.
Responsibilities
● Defining Value Propositions
● Defining Product/Offer Marketing Strategy
● Market Research & Analysis:
● Addressable market & segmentation
● Buying process (departmental & organizational roles, person)
● Target Customer & Market Insight
● Competitive positioning analysis
● Produce Content for thought leadership and regional demand campaigns
● NPD launch governance
● Efficient allocation of BU marketing budgets
Qualifications
● 8-10 years of product marketing experience in B2B or IPC industry
● Manage 3-5 employees experience
● Strong verbal, written, and presentation skills particular in English
● Familiar with network, communication or public sector industry is preferred.